Marketing your jewelry can be easy if you understand the proper ways to advertise and you have an idea of who your audience will be. When you know the type of jewelry you are going to sell, it will be easier to know who to market your products as well. By doing some simple advertising, making brochures and catalogs, and have a newsletter, you will get more people to visit your store.
Create a brochure for your jewelry store, and create a catalogue so interested customers can order. Let customers know about current sales, specials, and any new jewelry designs that will appear in your store. Also let the customer have special sales just for them as well.
Here is a showcase of 20 Elegant Jewelry Brochure Designs for another list of inspiration. In this post you will see some example of a great Jewelry Catalogue and Brochure designs.
20 Beautiful Examples of Jewelry Catalogue and Brochure Design
Promotional materials and collateral for local Wisconsin jewelry store.
J. Anthony Jewelers is an independent family-owned business in Neenah, Wisconsin. They asked for a unique and memorable way to package gift cards to embody the joy of giving a gift of jewelry. I designed a die-cut and folded package and coin-shaped cards in multiple denominations, based on the facets of a diamond. The package and cards were printed on iridescent paper in metallic ink to create a luxurious sparkling gift.
I also created promotional materials and collateral for J Anthony Jewelers, including business cards, direct mail, brochures, and advertisements.
A contemporary Italian jewelry house crafting luxury upscale collections distinguished for originality and innovation was in serious need of an identity that would well communicate italian craftmanship, luxury design and creative flair.
The concept is inspired by the feathery shapes and clean lines from the jewelery collection's design. A subtle and simultaneously emotive concept that combines love and Jarl Sandin's beautiful jewelry. The brochure is part of a concept development in multiple media.
ZOLOTAS High Jewelry brochure design.
An iconic logo for the brand that would work in the name "Juweli" and would also work on its own.
Integrated branding for Shano Precious Jewelry & Timepieces.
Identity for a ceramic and jewelry design workshop in Barcelona.
Art direction + design for Henri & Nobel Fine Jewelry, including logo, brochure, business cards, landing page, and various collateral.
9. JESÚS YANES
Brochure presenting the 2011 collection of jewelry of Jesus Yanes.
Identity design for a chain maille jewelry designer.
Re•Collection_Squared is named after the idea of recalling a time, place, or feeling. It merges the senses with why people collect things, what makes those things appealing and how to use that collection as inspiration. The half inch square format was chosen as a tool to help exercise the dedication it takes to find the most interesting part of an object or idea. This project will hopefully encourage alternative functions for things that hold importance as well as encourage others to find a way to clear their lives for new memories and important events to come. Each necklace lives on a 16 inch chain made of metal or leather. Color combinations are random but appropriate. This jewelry is intended for a unisex audience.
The proposition is an elegantly packaged piece of communication that balances on the edge of contemporary design and bespoke jewelry. The box is made of heavy stock designer paper with a polygon-shaped die-cut, that resembles a diamond facet on the top.
There is also a small brochure attached with a small insight into Koh-I-Noor diamond, which gave name to the company. When unfolded it also bears the history of the company with key dates and a brief information on todays structure and activities of Coh-I-Noor Hardtmuth.
14. Adah Jewelleria
Launched in October 2010, Adah Jewelleria inspires women to embrace their individuality with romantic and feminine pieces that brings Eternal Bliss in life. At the House of Adah, jewelry is crafted with the skill and passion of a master, creating beauty that endures for an eternity.
Chaiti Mehta Design took this belief of Adah and transformed it into using soft imagery of their jewelry pieces with minimal type. Use of raw sketches, old and new typefaces, was to tell a story since Adah’s jewelry always have a way to express something.
15. Carola Gioielli
Brochure - Jewels - Carola Gioielii.
A 5.5 x 5.5" folded brochure that would introduce potential clients to Yael Designs. The simple elegant design utilized the water theme and showcased Yael's award winning work.
17. RUE Jewelry
RUE is a contemporary jewelry brand established in New York in 2007. RUE's jewelry has been carried at the world’s leading boutiques. Following the studio's relocation to Tokyo, it made the first collection appearance in Japan in Spring / Summer 2010. STUDIO NEWWORK has designed Spring / Summer 2010 and Autumn / Winter 2010 market opening invitations. A subtle color palette with metallic silver is our solution to create an invitation for the delicately handcrafted jewelry brand.
Print collateral designed for the South Sea Pearl Consortium.
19. Galerias Metallo
Hand-crafted, designer jewelry made by different costarican artists.