Types of brochures: This section will show you the different types of brochures and their morphological features. As we said earlier in this article, choosing the right brochure format will determine its effectiveness. But this is not necessary when you have decided the type of brochure you want to print, you can have some brochure designs, or perhaps a design services provider can suggest you a specific format depends on your goals. Some brochure types are chosen not only presented for information only, but also for their comfort and morphological aspects.
For example, a marketing agent would prefer marketing presentations at bi-fold brochure with inserts folder, because it is not only more convenient, but will also allow him to put the report in a folder inserts, to insert a business card, company card, or insert other product brochure. In other words, it's a brochure design that supports the function.
Brochure types: 5 Types of Brochures
The examples below are five common types of brochures, each shows an example image to help you imagine certain types of brochures that you can use as your brochure design options.
Bi-fold brochure Letter or A4 size
The most common types of single-sheet brochures are the bi-fold (a single sheet printed on both sides and folded into halves) and the tri-fold (the same, but folded into thirds). A bi-fold brochure results in four panels (two panels on each side), while a tri-fold results in six panels (three panels on each side).
A4 Size Brochures
Atandard A4 sheet made from 80 g/m2 paper weight of 5 grams (because it is one of the 16 pages A0, measuring 1 m 2), which allows one to easily calculate weight and postage related to the level used to calculate the number of sheets.
Bi-fold brochure A3 size
The definition of bi-fold brochure is usually earmarked for the simplest brochure is made of just one page, the brochure involving four pages. The bi-fold is actually some sort of brochure created out and about by one or two pages that are folded on the center - each page creates four panels from the very same sizing if it is folded in two.
Tri-fold brochure A3 size
A tri-fold brochure will be formed one sheet, and in most cases the A4 paper measurement can be used which is collapsed a second time (in horizontal and vertical ) to form 3 pages, this is why it's named tri-fold format. These 3 brochure pages have 3 features - which in turn mean that the overall pages that you can get are six. When working with the tri fold brochure, take into account that each panel will be a little bit distinct in width, while using the "cover" panel getting the greatest (widest), to allow for another 2 folds up. It enables another folds up in order to tuck way up beautifully, ensuring the highly detailed concluded product.
Brochure with flap and inserts
Brochure with flap and inserts or presentation folders have specific uses and characteristics. They are suited to showing completely new product or service, regarding featuring advertising and marketing substance or just serve as protection regarding other marketing materials.
Having a brochure will enhance the image and profits. The size of your brochure is another morphology aspect. You should consider the size of the brochure when you think about brochure design. Is very important to have the right size brochure when designing one, because it will determine how your designers will work.
The type and size of brochures determine whether or not achieved the goal of making brochures. For example, create a tri-fold brochure A3 size to be deployed on the streets would not be effective, because it will be hard to keep, and will make a fuss recipients. And if the recipient decides to keep it, he would need to fold, folded brochure will be damaged when it needs to be read again. This is a loss for you and your company.
Therefore, the best solution in this situation is to have a smaller size than before, so it could be stored without having to be folded.