May 16, 2011

The Power of Simplicity in Graphic design

The Power of Simplicity in Graphic design
Simplicity is a situation, condition, or form which summarizes everything there is to be more modest as well as significant (perhaps the word 'simple' is not quite right to explain it). Inversely related to something that is complex, simplicity seeks to minimize the information as dense and as accurate as possible so the audience can receive it quickly.

The Power of Simplicity in Graphic design

In the process of design, simplicity in a work can be said to succeed if it is not just the audience who can receive quick messages, but with the value of simplicity at work, the audience can absorb the meaning behind a work that actually has a deep meaning that is not short as it looks. With proper application of simplicity does not mean that a designer can not process his work, lazy, or has a limited ability in using software.

The Power of Simplicity in Graphic design

Simplicity in its application are in need of maturity of designers, both theoretically and practically. That does not mean the designers have to remove the design principles that are considered complex, but still hold firm in the quality of work. Like for example the application of the theory of balance in a work does not only apply to the complex design. simplicity does not mean a design that just looks minimal, clean, and simple, a complex design in a processing can also be said that valuable design simplicity. Here are examples of design in my opinion has a high value at once astonishing simplicity:

The Power of Simplicity in Graphic design
Naoto Fukasawa – Banana Juice Packaging

The Power of Simplicity in Graphic design
LEGO Astronaut Print ad

The Power of Simplicity in Graphic design
Heinz Tomato Ketchup Advertising

The Power of Simplicity in Graphic design
A Diet Pepsi advertisement

The Power of Simplicity in Graphic design
Nintendo Game Boy Advance Advertisingt

Share This Post

Stay Update

Fresh inspiration delivered right to your inbox

4 Comments

I Love it Jayce! The Power of simplicity in Grapic Design,, Nice share.

Reply

Indeed, action speaks louder than words.

Reply

Amazing designs! The banana packaging, I would say, is perfect. But I think the ad which had appealed to me the most is the Diet Pepsi ad. :)

Reply

hey that's really a great post and i like this and thanks for sharing it with us!I have read a few of the articles on your website now because I was looking for information about games App. and I really like your style of blogging

Reply